Find out which country actually pays you.
Take your Indian business to international marketplaces with the landed cost, the duty and the FX worked out before you ship a single unit.
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- 3 free lessons
- 3 free AI tool uses
- Google sign-in
- 15modules
- 45lessons
- 15hours
- 4tools
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What this actually does for your business.
Cross-border selling end to end: global account setup, country selection, product research, compliance, landed-cost pricing, international listings, logistics, export finance, brand protection and market expansion across the US, UK, EU, Japan, Australia, Canada and the Middle East.
Who it is for. Indian manufacturers and brands ready to export
Compare markets on real numbers
Referral rates, fulfilment, VAT and duty differ by country. The best market is rarely the biggest one.
Price in the destination currency
Shelf price in dollars, cost in rupees, and the FX between them — converted back to what you actually keep.
Model duty and returns before you commit
The two costs that turn a healthy-looking export margin into a loss after the first container.
Launch a market as a process
Registration, compliance, listing and fulfilment in an order that does not strand your inventory.
What you actually open.
Real screens from playbook.smeminds.com — one login for every Playbook you take.
Screens from a sample account.
Find out which country actually pays you.
Referral rates, fulfilment, VAT and duty differ by market. Price in the destination currency and see what comes back to India per unit.
Sample input
- Market🇺🇸 USA (amazon.com)
- Shelf price$34.99
- Product cost₹520
- Freight to market₹210
- CategoryHome & Kitchen
- Referral rate15.0%
Global Profitability returns
Healthy
What it checks
- VAT or GST backed out of the shelf price
- Referral at the region's published rate
- Fulfilment and storage in market
- Import duty on landed cost
- Returns at the category benchmark
Demonstration with sample numbers, not anyone's live business data. The figures came back from the same engine a subscriber's calculator runs.
Try the Global Profitability CalculatorFree account · 3 free tool uses
Profit Calculator
Unit economics on the live marketplace fee tables — referral, closing, fulfilment, storage, GST and the break-even price.
Profitability AI™
Bulk SKU profitability across the visible and hidden cost layers, with a branded report.
Command Centre
Your progress, business numbers and action plan for this Playbook.
Ask Saarthi
Your AI business partner for this Playbook: explain a lesson, apply it to your business, test what you know.
More tools across the Playbooks
Your AI ecommerce business partner.
Stuck with a seller problem? Ask Saarthi inside the Playbook for guidance based on what you are learning. Explain a lesson, apply it to your business, test what you know.
Illustrative example — not a live AI response
- Splits the problem first — is it traffic, conversion or cost — instead of guessing at a fix.
- Asks which report or numbers you have, so the answer is about your account, not a generic one.
- Points you to the lesson in this Playbook that covers the situation.
- Ends with a short checklist of what to check next and in which order.
15 modules, 45 lessons, about 15 hours.
The whole scope, before you pay for any of it. Open a module to see what it covers.
01 Global Selling Foundation 3 lessons · 1.0 h · 3 free
- Amazon Global Selling — The Business ModelPreview free20 min
- Marketplaces, Regions & Unified AccountsFree with account20 min
- Seller Readiness & Export Maturity ModelFree with account20 min
02 Global Business Registration 3 lessons · 1.0 h
- IEC, PAN & AD Code SetupIncluded in a subscription20 min
- GST, LUT & Export BankingIncluded in a subscription20 min
- Amazon Account Creation, DSC & Identity VerificationIncluded in a subscription20 min
03 Country Selection Framework 3 lessons · 1.0 h
- The 18-Country Decision EngineIncluded in a subscription20 min
- North America & Europe — Marketplace Deep DiveIncluded in a subscription20 min
- MENA, APAC & LATAM — Marketplace Deep DiveIncluded in a subscription20 min
04 Product Research Engine 3 lessons · 1.0 h
- AI Product Validation & Demand ScoringIncluded in a subscription20 min
- Keyword Intelligence & Trend AnalysisIncluded in a subscription20 min
- Competition Heatmap, Gap & Opportunity MatrixIncluded in a subscription20 min
05 Global Compliance 3 lessons · 1.0 h
- US Compliance — FDA, FCC, CPSIA, UL, Prop 65Included in a subscription20 min
- EU & UK Compliance — CE, UKCA, RoHS, REACH, EPR/WEEEIncluded in a subscription20 min
- Restricted Products, Dangerous Goods, Batteries, Duties & SanctionsIncluded in a subscription20 min
06 International Pricing Strategy 3 lessons · 1.0 h
- Landed Cost & Target-Margin PricingIncluded in a subscription20 min
- FX Risk, Currency & Inflation BuffersIncluded in a subscription20 min
- Promotions, Coupons, Deals, Prime Day & Holiday StrategyIncluded in a subscription20 min
07 Listing Optimization & Localization 3 lessons · 1.0 h
- Listing SEO — Titles, Bullets, Description & Backend KeywordsIncluded in a subscription20 min
- Image Strategy, Video, A+ & Premium A+Included in a subscription20 min
- Localization, Translation & Keyword MappingIncluded in a subscription20 min
08 Amazon Advertising 3 lessons · 1.0 h
- Sponsored Products, Brands & Display + Retail ReadinessIncluded in a subscription20 min
- ACOS, TACOS, ROAS, Bidding & Campaign AutomationIncluded in a subscription20 min
- DSP, AMC & Advanced AttributionIncluded in a subscription20 min
09 Global Inventory Management 3 lessons · 1.0 h
- Demand Forecasting, Safety Stock & ReplenishmentIncluded in a subscription20 min
- FBA, IPI, Restock Limits & Storage FeesIncluded in a subscription20 min
- Aged Inventory, Removal, Liquidation & Multi-country StockIncluded in a subscription20 min
10 International Logistics 3 lessons · 1.0 h
- Ocean, Air, Courier & Amazon SENDIncluded in a subscription20 min
- HS Codes, Incoterms, Customs & DocumentationIncluded in a subscription20 min
- Packaging, Labeling, Insurance, Tracking & ClaimsIncluded in a subscription20 min
11 Export Finance 3 lessons · 1.0 h
- Working Capital, Packing Credit & Cash FlowIncluded in a subscription20 min
- International Payments, ACCS vs Payoneer/WISE & FX RiskIncluded in a subscription20 min
- Export Incentives — RoDTEP, Duty Drawback, GST Refund/LUTIncluded in a subscription20 min
12 Brand Protection 3 lessons · 1.0 h
- Brand Registry, Trademark & IP AcceleratorIncluded in a subscription20 min
- Transparency, Project Zero & Counterfeit/Hijacker RemovalIncluded in a subscription20 min
- MAP Enforcement & Unauthorized SellersIncluded in a subscription20 min
13 Customer Experience 3 lessons · 1.0 h
- Reviews, Ratings & Voice of CustomerIncluded in a subscription20 min
- Returns, Refunds, Replacements & A-to-z ClaimsIncluded in a subscription20 min
- Account Health, Negative Feedback & Customer ServiceIncluded in a subscription20 min
14 Growth Strategy 3 lessons · 1.0 h
- Launch Playbook & First 90 DaysIncluded in a subscription20 min
- Scaling, International & Marketplace ExpansionIncluded in a subscription20 min
- Global Brand Building, Omnichannel & D2C IntegrationIncluded in a subscription20 min
15 Business Intelligence 3 lessons · 1.0 h
- Executive KPI Dashboard — Revenue, Profit & OrdersIncluded in a subscription20 min
- Marketplace & Country Comparison AnalyticsIncluded in a subscription20 min
- Reporting Automation & AI RecommendationsIncluded in a subscription20 min
135 quiz questions across the modules. Progress is tracked lesson by lesson once you sign in.
Four steps, then a habit.
Try it before you pay.
Continue with Google and start with Amazon Global Selling — The Business Model. No card asked for. Free AI tool uses need a verified email address.
Choose how long you need it for.
One Playbook, four terms. Every plan opens the whole Playbook — the longer terms cost less per week and carry the updates released while you hold them.
WELCOME10 at checkout for an extra 10% off.Start free, upgrade anytime — begin with the free lessons.
Monthly
Active learning
₹999/month
billed every month
Buy nowWhat you get:
- 30 days of access
- Full Playbook access
- All lessons & videos
- Content released during your term
Quarterly
Structured business improvement
₹2,999/quarter
₹1,000 a month
Buy nowWhat you get:
- 90 days of access
- Everything in Monthly
- Three months of new content and updates
Yearly
Long-term growth
₹4,999/year
₹411 a month · 59% less than monthly
Buy nowWhat you get:
- 365 days of access
- Everything in Quarterly
- A year of new content and updates
- Every plan includes all 45 lessons and every module
- All 4 calculators and the AI Mentor
- Progress and notes kept if a plan lapses
All prices include GST. Plans are prepaid with no auto-charge — the plan runs to the end of the period you have paid for, and your progress is never deleted. Payments are processed securely by Razorpay.
Playbook Master Pass
All 9 Playbooks, 437 lessons, every AI tool and every certification on one subscription.
Earn the Amazon Global Selling certificate.
Complete 100% of the lessons and score 80% or more on a 20-question final assessment. The certificate carries a unique ID, a QR code and a public verification URL anyone can check.
Built for real ecommerce operations.
Written from operations, not from a syllabus
Every module works back from a failure that costs money on a live account.
Learning, tools and application in one place
45 lessons and 4 working calculators on one subscription — not a course that sends you off to a spreadsheet.
Numbers you can check
The calculators run on the published Amazon.in fee schedule, and the page says when a figure is a benchmark rather than a measurement of your product.
Progress that stays yours
Lesson progress, quiz history and notes are kept if a subscription lapses, and resume if you renew.
Questions, answered.
About 15 hours of lesson time across 15 modules and 45 lessons. Most people work through it over four to eight weeks alongside running the business.
The section above lists all 15 modules and every one of the 45 lessons with the time each takes. Nothing about the scope is held back until after payment.
Every one of the 45 lessons, the 135 quiz questions, the 4 tools mapped to this Playbook, the AI Mentor, downloadable resources, the complete Playbook app, and certification eligibility.
Every plan opens the same Playbook. At today's prices the yearly plan costs less per month than paying monthly. Not sure yet? Start with the free lessons — they need no payment.
Yes. Complete 100% of the lessons and score 80% or more on a 20-question final assessment. The certificate carries a unique ID, a QR code and a public verification URL anyone can check.
The Playbook film carries a full Hinglish narration track and a full English one, with captions in both, and you can switch mid-film without losing your place. The written lessons are in English.
Both. This Playbook ships a complete application — its own dashboard, calculators and tools — and it opens inside this subscription rather than as a separate purchase.
Real. The figures in the two demonstrations above came back from the same engine your subscription opens, running on the published Amazon.in fee schedule. Your own numbers go in the same way.
Nothing is deleted. Progress, notes and quiz history are preserved and resume exactly where you left off if you renew.
Yes. Playbooks are sold one at a time and sit on one account. The Duo and Growth passes cover two or three at a lower combined price, and the Master Pass covers all of them.
Yes, for every successful payment, downloadable as a PDF from My Payments. Add your GSTIN before paying to have it printed on the invoice.
Stop guessing. Start managing your Amazon business with a system.
Learn practical account management, understand profitability, and make better ecommerce decisions with Amazon Global Selling.
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